Airport Retailers Activation

CLIENT: DIXONS

Brief

Create a WOW display area that would be located within the major London airports, to glorify ‘adventure tech’ products and entice travellers about to leave Britain for the slopes, wishing to record their ‘adventures’.

Execution

We created a premium display of a 3D mountain vista complete with miniature ski lift, cable cars and skiers, all serving as a backdrop for Go Pros, sports headphones, and other rugged tech products.