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CLIENT: Sainsbury’s
Nectar 360 Halloween
Brief
Create eye-catching Halloween destination zones for shoppers, whilst maximising impact and shoppability
Execution
Concepts were visualised that included a theatrical haunted house, bats and ghosts. Well it is Halloween! A large scale 3D witches cauldron was also designed to act as a focal point for showing off selected hero products during the seasonal activity.
Promotional messaging was carefully integrated to prompt impulse purchase and add to the Halloween fun.
All cardboard engineering, printing and installation was handled in house by our specialist teams.
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