Soap & Glory Summertime Ball Activation

CLIENT: Global

Soap & Glory Summertime Ball Activation


Create an interactive activation to be part of Capital’s Summertime Ball event. Attendees to the main concert in Wembley stadium will approach via Wembley Way where the brand activations are situated.


Our creative and events teams created a bespoke experiential bathroom, featuring a ‘Spin & Win’ shower zone, a magic affirmation mirror, pampering and make up areas. We even included a roll top bath ball pit interactive photo opportunity!

We managed, built and staffed the whole event and even designed the stand in such a way so that it can be repurposed for future events.

Branded give-a-ways were handed out and a whole online social presence was maintained throughout